Monetizing Your Website With Adsense
Many are now
realizing that good money is made from this source of revenue. Try the simple
mathematical computation of multiplying those clicks for every page on your
website and you get a summation of earnings equivalent to a monthly residual
income with that little effort you have made.
Google Adsense is
a fast and easy way for website publishers of all sizes to display relevant
and text-based
Google ads on their website's content pages and earn money in the process. The ads displayed
are related to what your users are looking for on your site. This is the main reason why you
both can monetize and enhance your content pages using Adsense.
How much you will
be earning will depend on how much the advertisers are willing to pay. It will
depend also on
the keywords required. If the keywords the advertiser have chosen are in high
demand, you could
receive more dollars per click. On the other hand, low demand keywords will earn you just a
few cents per click.
How can you
start making profits out of your website using Adsense?
1. Sign up for
an Adsense account. It will only take a few minutes of your time.
2. When the site
is accepted, you will be receiving a clip code to include in your web pages.
You can insert
this code on as many pages or web sites that you want. The AdWords will start
appearing immediately after.
3. You will be earning a few cents or some dollars per click when
someone starts clicking
on the AdWords
displayed on any of your web pages. Trying to earn false revenues by
repetitively
clicking on your own ads is a no-no. This will result in a penalty or the
possibility of
your site being eliminated. The money you have already earned may be lost because of
this.
4. View your statistics. Adsense earnings can be checked anytime by
logging into your web
site account.
Once you got your
account working, you may still want to pattern them to the many sites that
are earning more
money than you are. It is important to note that there are factors affecting
how your
website will perform and the amount of money it will give you.
It is a common
practice that when a site earning money, the tendency is for the owner to want
to
make more out of
what they are getting already. It usually takes some time combined with trial and error to
attain what you want for your Adsense contents.
Time and some
important factors that you can practice and use.
How
do you increase your Adsense earnings
1. Choose one topic per page. It is best to write a content for your
page with just a few
targeted phrases.
The search engine will then serve ads that are more relevant which will then result
in higher clickthoughs.
2. Using white space around your ad. This can make your ad stand out
from the rest of
your page so
visitors can spot them easily. There are also other choices of colors you
can use, provided
by search engines, which can harmonize the color of your ad with the web page color.
3. Test your ad placement. It is recommended to use the vertical format
that runs down the
side of the web
page to get more positive results. You can also try both horizontal and
vertical formats
for a certain period of time to see which one will give you better results.
4. More content-based pages. Widen the theme of your website by
creating pages that
focus more on
your keyword phrases. This will optimize the pages for the search
engines. It can
not only attract traffic but also make them more relevant for the AdWords to be displayed.
5. Site Build It. This is the perfect tool to be used for creating lots
of Adsense revenues.
Site Build It has
all the tools necessary to quickly achieve a keyword-rich site that can
rank high in the
search engines. This will also produce a flow of traffic to your site of highly targeted
visitors.
Most webmasters
know that Adsense generates a sizeable source of additional advertising
income. That is
why most of them use it to go after high paying keywords. They have with them
the lists that tells what the keywords are and have already used various
methods of identifying
them. And yet,
after putting up these supposed-to-be high paying keywords into their pages,
the money
they expected to come rolling in is not really coming in.
What
is it that they are doing wrong?
Having the pages
is with the proper keywords is one thing. But driving visitors to those pages
is another
matter and often the factor that is lacking.
The thing is, to
get visitors to your high paying keyword pages, you need to optimize your site navigation.
Stop for a moment
and think about how visitors are using your website. After a visitor has
landed on a
certain page, they have the tendency to click on another page that sounds
interesting. They
get there because of the other links that appears on a page that they initially
landed on. This is site navigation. It is all about enabling visitors to move
about your site. And one way of maximizing your Adsense earnings.
A typical website
have menu links on each page. The wording on these links is what grabs a
visitor's
attention and gets them to click on one of the links that will take them to
another page of that website. Links that have "free' or
"download" are oftentimes good attention-grabbers.
This navigation
logic can also be applied to driving traffic to your high paying pages. There
are some websites that are getting a lot of traffic from search engines, but
have low earnings. The
trick is to try
and use come cleverly labeled links to get the visitors off that pages and
navigate
them to the
higher earning ones. This is one great way of turning real cheap clicks to real
dollars.
Before you begin
testing if this same style will work for you and you website, you need to have
two things. Something to track and compare and some high earning pages you want
to funnel your site traffic to. An option is to select a few of your frequently
visited pages. This is ensuring fast result to come by.
Now, the next
thing to do is think of ways to get visitors viewing a particular page to try
and click on the link that will take them to your high earning pages. Come up
with a catchy description for
that link. Come
up with a catchy and unique description for the link. Think of something that
people do not get
to see every day. That will trigger their curiosity enough to try and see what that was all
about.
You can also use
graphics to grab your readers' attention. There is no limitation to what you
can do
to make your link noticeable. If you are after the success of your site, you
will do everything it
takes just to
achieve that goal. Just be creative. As far as many Adsense advertisers are
concerned, there
are no written and unwritten laws to follow regarding what they write. Just as
long as you do not overstep the guidelines of the search engines, then go for
it.
Also remember
that it is all about location, location and location. Once the perfect
attention
grabbing
description has been achieved, you have to identify the perfect spot on your
page to position that descriptive link to your high paying page.
There is nothing
wrong with visiting other websites to see how they are going about maximizing their site
navigation. "Hot pages" or "Most read" lists are very
common and overly used already.
Get to know the
ones that many websites are using and do not try to imitate them.
Another way of
doing it is to try and use different texts on different pages. That way you
will see
the ones that
work and what does not. Try to mix things around also. Put links on top and
sometimes on the
bottom too. This is how you go about testing which ones get more clicks and which ones are
being ignored.
Let the testing
begin. Testing and tracking until you find the site navigation style that works
best for
you site.
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